OnTrac International’s long time vendor, announced some very positive changes to some of their signature services this year. While Canada Post may not be the largest postal system in the world, or even in the top 10, they are listed among the top 5 best postal services. In July of 2014, Canada Post announced a reduction in requirements for their Machineable Mail Service, or as they call it “Re-engineering.”
Their strategy is to simplify customer experience and add value. Machineable Mail is a service that allows business customers to inject mail at a discounted “pre-sort” rate with no pre-sort required. They have reduced the number of key Machineable requirements for a mail piece to qualify from 30 down to 11. In addition, they lowered the minimum required volume from 1000 down to 500 pieces and removed the “read rate” surcharges allowing more mail to qualify for this Machineable Mail Service without penalty.
Effective August 18, they have rolled out improved delivery standards set to reduce mail transit by 1-4 days for not only the Machineable Mail service, but also Publication, Addressed Admail and Unaddressed Admail services, all of which OnTrac International utilizes in our daily operation. This will provide customers with delivery predictability and consistency to better meet their in-home targets.
During this re-engineering, they have also opted to eliminate some lesser used services such as Machineable Presort and National Distribution Guide (NDG), allowing their postal employees to focus on their signature products. Coming January of 2015, they will be moving to a simplified pricing structure. This will eliminate the need to run a customer’s mail file prior to determining the actual postage amount.
Canada Post plans to continue with these improvements in the coming years by taking a close look at each service one at a time and evaluating specific requirements to determine if they are still necessary or can be eliminated. They tell us the main reason they are able to make these significant changes is due to updated state-of-the-art postal equipment that they started rolling out in 2012. At this time, most or all of their Receipt Verification Unit (RVU) facilities now have this updated equipment in-house.
What does all this mean for OnTrac International?
With more than 60% of our overall volume going directly into Canada Post, this was some of the best news in recent years. Every business looks for ways to reduce unnecessary labor, increase productivity and run more efficiently. This change to the Machineable Mail product has allowed us to move a higher volume of mail in less time and redirect our labor on other products. This also allows for faster deposits into the post, which in turn will better transit times for the customer.
Recent articles in the Wall Street Journal state that the use of mail, particularly advertisement mail, is on the decline. Postal customers are frustrated with rising costs and the restrictions to qualify for discounted services due to an overwhelming number of mailing requirements. Canada Post is listening to the customers and doing their part to keep mail volumes up by changing the way they handle mail within their network. OnTrac International is taking advantage of these changes by keeping up with the industry and offering a wide variety of services to meet every customer’s mailing needs.
In an electronic world where everything is at your fingertips, be it by computer, pad or phone, the printed word still exists and thrives today. There is just something about pulling out that publication from your mail box, bringing it inside to your favorite chair and cracking open those fresh pages of print to reveal the bold, vibrant color page after page