One of the biggest opportunities in the Apparel Industry is its ability to reach a multitude of consumers.
A company’s website might drive traffic to the store where clothes can be tried on and accessories can be matched up. Now that they have a sense of what the items look and feel like, they will be likely to return to the website for a future purchase.
The ability to see, touch and try products is one of the reasons the apparel industry is growing so quickly.
According to eTail Insights, the apparel industry is predicted to make $86 billion in revenue by 2018 and have a 16% growth from 2013 to 2014.
With those numbers in mind, this holiday shipping season is sure to get busy.
For that reason, it is imperative to start making plans for your holiday shipping strategy now.
Your shipping portfolio should give you a variety of options, and your best bet it to multi-source your products. Don’t get stuck relying on a single carrier to get all your items delivered by the holidays.
Consider incorporating a regional carrier-if you haven’t yet, take advantage of their ability to offer the same level of service and provide a time in transit advantage.
During the holiday season, regional carrier’s ability to offer later pickup times enables you to increase productivity and process more packages per day, all at Ground Rates.