It’s about that time—Black Friday and Cyber Monday are just around the corner, so it’s time to start planning. Consumers are becoming increasingly accustomed to free shipping, and if you don’t offer it, comScore says you may have some reconsidering to do. According to their July 2011 survey, 82% of consumers consider free shipping “somewhat important” or “very important” when making a purchase online. Yet, only 43% of online retailers are offering free shipping as of Q2 2011. Could this be your chance to leap ahead of the competition?
The eCommerce industry is booming—there’s no doubt. Since last year, online sales dollars are up 14%, the number of buyers is up 17%, and the number of online purchases is up an astounding 22%. With more people turning to the internet to get their shopping done, offering free shipping allows you to separate yourself from the competition. With trends like Free Shipping Day on the rise, can you afford not to offer free shipping?
That’s where OnTrac comes in. We’re here to help you get your shipments from point A to B, and as quickly as possible. OnTrac not only lowers your shipping costs by offering lower rates and fewer fees, but we also allow you to save a transit day over the national carriers. OnTrac Ground Service is a great option for people who don’t want to wait to get their purchases, as most shipments arrive in two days. For those who cannot wait to get their shipments, we also offer earlier deliveries with our Sunrise and Sunrise Gold services. All of our shipping services are backed by our Money-Back Service Guarantee.
Bells are ringing, children singing, and you’ve got a big smile on your face—all because you know you’re saving a sleigh-full of cash this holiday season.